Managing the International Value Chain in the Automotive...

Managing the International Value Chain in the Automotive Industry Strategy, Structure, and Culture Stefan Schmid, Philipp Grosche Table of contents Foreword Authors Acknowledgments International value chains: Current trends and future needs, as exemplified by the automotive industry 1. Internationalizationofthevaluechainintheautomotiveindustry 2. Configurationandcoordinationascrucialdimensionsinshapinginternational  valuechains 3. Bestpracticesandoptionsformanagingtheinternationalvaluechain Glocal value creation in the Volkswagen Group: Moving toward greater decentralization of production and development 1. TheVolkswagenGroup’snewglobalstrategy 2.†¦show more content†¦areshowing alarmingweakness,havingrestedfortoolong onthelaurelsoftheirearliersuccessesandfailingtorecognizechangesthatweretakingplace inthemarket. solelybysuchfactorsascost-savingproduction,leanprocessdesignorinnovativecapacity.Inordertoprofitfromtheglobalmarket,a companymustbeabletocreateandmanagean internationalvaluenetworkanddelegatevalue functionstothepropersites.Thisappliesto salesandprocurementaswellastolaborand capitalmarkets. Despitepredictionsthatglobalizationwouldlead toahomogeneousworldmarketwithbarelydifferentiatedproducts,ithasbecomeclearthat culturaldifferencesstillplayamajorrolein customers’purchasingdecisionsandinthecommitmentofacompany’semployees.Moreover, therearesubstantialdifferencesintheproductionandquality-relatedprocessesneededinthe emergingmarketsrelativetotheindustrialized countries,andthisaffectseverythingfromproductuse,pricinganddevelopmentpotentialto distributionandcommunicationschannels. StefanieSohm Project manager 6 Today,thechallengeforacompanycompeting ontheinternationalstageistoadjustquicklyto localcircumstanceswhilesimultaneouslyintegratingitsdivisionsandsitesworldwide,based onidenticalprinciplesandasharedunderstandingofthecompany’spurposeandobjectives. IntegratingthevarioussitesintocorporateShow MoreRelatedValue Chain1020 Words   |  5 PagesExecutive Summary Value chain management has become more and more important in industry in past decades. This report provides an insight view of value chain in automotive industry and then examine leadership role of engineer in value chain management. Furthermore, the report will analyse why engineer is so important in management of value chain. Analysis of value chain Automotive industry plays an important pillar role in the economic development of all countries. 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